VIO Med Spa
VIO Med Spa is a national aesthetic and wellness brand with a fast-growing network of both corporate-owned and franchised locations. I worked closely with their corporate marketing team to create digital and print content distributed across the entire VIO ecosystem — from in-spa materials to social media and paid campaigns. In addition, I served as Lead Designer for both their first and second corporate franchisee conferences, delivering cohesive, branded experiences across every touchpoint.
Client
VIO Med Spa
Category
Graphic Design
Type of Work
Digital & Print Material
Creative Direction
Project Management
Client Communication
Corporate Conference
My Roles & Responsibilities:
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Designed marketing content used across corporate and franchise locations
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Worked directly with the VIO marketing leadership and our internal team to align on monthly strategy
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Delivered digital, print, and event materials on tight timelines
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Served as Lead Designer for both national conferences, including full event branding for the second event in Nashville, TN
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Produced content for:
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Social campaigns and email marketing
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In-spa signage and print materials
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Conference collateral, event signage, and merchandise
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Custom event branding and themed identity for the Nashville conference
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The marketing assets helped unify VIO’s presence across franchise locations, giving teams the tools to run consistent, on-brand campaigns with ease. Both corporate conferences were major successes — elevated by thoughtful, bold design that energized attendees and reinforced brand loyalty. The Nashville event identity received especially strong feedback for its custom touches and cohesive visual experience.
This work exemplified the power of design as both a marketing tool and an experience builder. From strategy to execution, I led visual storytelling efforts that scaled across a national brand while also delivering customized, memorable moments at the event level. The success of these conferences further established our team as a creative partner trusted with high-visibility, high-impact projects.