MGK Day
MGK Day is an annual fan-focused celebration hosted by Machine Gun Kelly in his hometown of Cleveland. Over the past two years, our team collaborated directly with MGK’s management to design and produce visual content for the event. I was responsible for creating key branding, signage, and digital assets — contributing to the event’s immersive experience and growth from a one-day celebration to a multi-day citywide festival.
Client
MGK Day
Category
Graphic Design
Type of Work
Digital & Print Material
Creative Direction
Project Management
Client Communication
Event Activation
My Roles & Responsibilities:
-
Collaborated directly with MGK’s team on event branding and design
-
Designed event signage, digital assets, and social media graphics
-
Created motion-ready and static visuals for use across website, social, and in-venue screens
-
Helped evolve the look and feel of MGK Day from Year 1 to Year 2 as the event scaled up
MGK Day has grown into a signature Cleveland event that celebrates both MGK’s legacy and the creative spirit of the city. The visual design helped unify a sprawling series of experiences — from skateparks to stadiums — giving fans and sponsors a polished, high-energy environment to connect in.
The MGK Day project showcased how design can enhance not just branding, but the vibe and atmosphere of an experience. I was proud to contribute to a community-focused event that brought fans, artists, and local businesses together. The event’s growth between Year 1 and Year 2 made clear how essential design was in scaling the energy, and I look forward to seeing where it goes next.